Google just did something that proves a point I’ve been making for quite a while: your website is not the only thing that matters for getting found. It matters when you are mentioned anywhere on the internet, including your social content. Google is making this...
A service-area page is dedicated to a specific city, town, neighborhood, or region you genuinely serve. For a pet sitting business, that might be “Dog Walking in Carmel, Indiana” or “Cat Sitting in Redondo Beach.” These pages often get treated...
